Impact Audio Presents: Why don’t more people give?
This episode of the Impact Audio explores the invisible forces that can nudge people away from (or toward) charitable giving. Sam Caplan digs into research, chats with a social psychologist, and breaks down why some common tactics to encourage donations can actually backfire.
He covers:
- Why context is more important than you think
- How a focus on ROI can get in the way
- What to do when the problem feels too big
Sam Caplan is the Vice President of Social Impact at Submittable, a platform that foundations, governments, nonprofits, and other changemakers use to launch, manage, and measure impactful granting and CSR programs. Inspired by the amazing work performed by practitioners of all stripes, Sam strives to help them achieve their missions through better, more effective software.
Sam formerly served as founder of New Spark Strategy, Chief Information Officer at the Walton Family Foundation, and head of technology at the Walmart Foundation. He consults, advises, and writes on social impact technology, strategy, and innovation.
Connect with or follow Sam on Linkedin, listen to his podcast Impact Audio, and subscribe to his bi-weekly newsletter The Review.
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